Job Description

Marketing Manager – West Coast

Location: Los Angeles preferred; open to candidates in the greater Scottsdale area

Salary: $75,000–$95,000 + Bonus + Benefits

Job Type: Full-Time

Wish You Were Here Group (WYWHG), the team behind vibrant, high-performing hospitality concepts across the U.S., is seeking a strategic and creative Marketing Manager to oversee marketing efforts across our West Coast portfolio—including Los Angeles, Scottsdale, and Las Vegas.

This is a high-impact role for a hands-on marketer who thrives in fast-paced, multi-unit environments and is ready to lead localized campaigns that drive brand awareness, guest engagement, and traffic to some of the most exciting restaurants in the country.

What You’ll Do:

• Lead Local Marketing Strategy : Develop and execute market-specific campaigns that align with overall brand objectives while resonating with local audiences.
• Drive Campaign Execution : Manage the end-to-end marketing campaign process—from briefing to launch—including channel planning, timelines, and creative development.
• Own Creative Asset Production : Work with designers to develop menus, signage, collateral, and digital assets; manage revisions and final approvals.
• Manage Regional PR, Media & Influencer Relations : Serve as the day-to-day contact for press, influencers, and local media partners. Track reservations, visits, and activations.
• Activate Digital Marketing : Launch paid campaigns across SEM, social, email, and more. Analyze results and optimize performance.
• Support Openings & Events : Take the lead on event production for new venue openings, seasonal campaigns (e.g. Halloween, NYE), and off-site brand activations.
• Oversee Photo/Video Shoots : Plan and execute shoots from concept to post-production, including shot lists, mood boards, and editing coordination.
• Maintain Digital Consistency : Keep third-party platforms like Google Business, OpenTable, Yelp, and UberEats up-to-date with current menus, hours, and images.
• Collaborate Across Teams : Partner closely with operations, culinary, beverage, and corporate leadership to ensure integrated and effective campaigns.
• Ensure Brand Alignment : Maintain brand integrity across all materials, venues, and platforms.
• Lead Local Social Content Execution : Partner with the Social Media Manager to manage regional content and digital ad placements.
• Email & Website Oversight : Deploy email campaigns, maintain subscriber databases, and manage web content updates across all West Coast properties.

Who You Are:

• 5+ years of marketing experience, ideally in hospitality, restaurants, or multi-unit retail
• Proven success executing local or regional campaigns across multiple channels
• Expert multitasker with excellent communication and stakeholder management skills
• Skilled in digital marketing, social media strategy, influencer marketing, and events
• Proficient with platforms like Google Analytics, email marketing tools, and CRM systems
• Highly organized and detail-oriented with strong creative instincts
• Comfortable working independently and as part of a fast-moving team
• Willingness to travel regularly between West Coast markets
• Bachelor’s degree in Marketing, Communications, Business, or a related field preferred

The Perks:

• Competitive salary: $75,000–$95,000 DOE
• Bonus eligibility
• Comprehensive benefits package
• Opportunities to grow within a dynamic and expanding hospitality group
• Vibrant, creative, and collaborative work environment

Ready to bring bold campaigns to life and elevate iconic hospitality brands?

Apply now to join the team at Wish You Were Here Group and make your mark on the West Coast.

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