Marketing Manager Job at Robert Half, Minneapolis, MN

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  • Robert Half
  • Minneapolis, MN

Job Description

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.

Marketing Generalist to join our growing team. The ideal candidate will play a key role in developing and executing a comprehensive marketing strategy to elevate our brand, engage our audience, and drive business growth. This position is perfect for someone who thrives in a collaborative environment and is eager to contribute to a high-performing marketing department.

Roles and Responsibilities:

• Digital Marketing:

Develop and execute digital marketing campaigns across various channels, including SEM/PPC, SEO, email marketing, and display advertising.

Website Management:

Maintain and update website content, ensuring accuracy and consistency.

• Content Creation:

Develop compelling and informative content for various marketing channels, including the website, blog, social media, and email.

Write and edit copy that is clear, concise, and aligned with the brand voice.

Create visual content using Adobe Creative Suite (Photoshop, Illustrator, InDesign).

Social Media Management:

Develop and implement social media strategies to increase brand awareness and engagement.

Create and schedule social media content across various platforms.

General Marketing Support:

Assist in the planning and execution of marketing events and promotions.

Performance Analysis:

Track and evaluate the success of marketing efforts using data and KPIs.

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